Branding Services
Different Website styles to match your Brands needs
Websites can be categorised in terms of the functions they can perform.
In terms of functionality, there are many types of websites. Below are some examples:
  1. Brochure Website
  2. eCommerce Website
  3. Portal Website
  4. Wiki Website
  5. Social Media Website
  6. Business Website/Non-Profit Website
  7. Media Website/ Entertainment Website
  8. Educational Website
  9. Personal Website
  10. Portfolio Website
  11. Infopreneur Website
  12. Crowdfunding Website
  13. TV or Video Streaming Websites
1.) Brochure Website

A brochure website is the simplest type of website in terms of functionality. Brochure websites typically only have a few pages and will be used by small businesses that need a simple online presence.

2.) eCommerce Website

An e-commerce website is a website through which users can pay for a product or service online.

3.) Portal Website

A portal website brings together information from lots of different sources on the web.

4.) Wiki Website

A wiki website is one which allows people to collaborate online and write content together.

5.) Social Media Website

Social media websites are platforms which allow the sharing of images or ideas. They encourage online interaction and sharing.

6.) Business Website/Non-Profit Website

A Business Website/Non-Profit website are websites that are devoted to representing a specific endeavour. These types of websites’ focus should be directed at branding and communicating the types of products and/or services on offer.

7.) Media Website/ Entertainment Website

Media Websites/Entertainment Websites collect news stories with regards to celebrities, politicians and the public. These types of websites generate income via advertisements that show up on the page rather than through selling specific products or services.

8.) Educational Website

The websites of educational institutions and those offering online courses fall into the category of educational websites. These websites have the primary goal of providing information that solely relates to the educational institution they represent.

9.) Personal Website

Some people find value in creating personal websites to make others aware of their perspective in relation to the world. Personal websites include personal blogs, vlogs, and photo diaries people share with the world.

10.) Portfolio Website

Portfolio websites are sites devoted to showcasing work. Service providers who want to show potential clients the quality of the work they provide can use a portfolio website to collect examples of work they have completed.

11.) Infopreneur Website

Infopreneur websites overlap slightly with business and e-commerce websites, but they represent a unique type of online business. Infopreneurs create and sell information products. That could be in the form of courses, tutorials, videos or eBooks.

12.) Crowdfunding Websites

Crowdfunding is the practice of funding a project or venture by raising small amounts of money from lots of people. It involves creating a pitch video for your project, setting a target and hoping to reach it by your set deadline. Those who believe in what you are working on will pledge a small amount of money to be a part of it.

13.) TV or Video Streaming

Streaming websites allow the public to listen to music or watch videos without the need for downloading a file to your computer and watching it later. Some websites prefer streaming because it’s hard for most end users to save the content and distribute it.

Types of Layouts:


A dynamic website or web page will display different content each time it is visited. Dynamic websites can also be set up to show different content to different users at different times of the day etc. Dynamic websites make for a more personal and interactive experience for the user, although they can be a little more complex to develop and may load slightly slower than static ones.

Static/ Fixed

Static, or ‘fixed’, websites are the most simplistic. Their content does not change depending on the user and is not regularly updated. Static websites are built using simple HTML code and typically provide information. These types of websites are not optimised for different sized screens. It is built to be a fixed width of pixels. If you open a website which is static/fixed on a mobile, you will have to zoom in to see what is written on each page. Static websites load slightly faster due to their simplicity. However, they are not recommended due to the poor user experience for those on mobiles or tablets. It is believed that over 50% of all searches are now conducted on mobile, so this is an important consideration.

Fluid or liquid

A website built with a fluid or liquid design ensures that the site looks the same in terms of proportions no matter what the screen size. Each element of the website, such as the navigation bar, will take up the same relative amount of space on every device.


A website with a responsive design goes one step further than one which is fluid or liquid. A website with responsive design is one which is completely optimised for mobiles and tablets, to the point where the website will look different on each device. It is especially important that your website is responsive if a large proportion of your audience use devices other than a computer to view your site, as it offers the best experience to these users.

What Type of Website Will You Create?

Whatever type of website you choose to create, it’s important to think through what you want from it and make sure your design is based on the goals you have in mind.

If you are interested in taking your brand to the next level online with a unique website design, then get in touch with our team at CAE Business Solutions Ltd.

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